MAKING
CONNECTIONS
DELIVERING
RESULTS

I'm Markus, a seasoned professional with a passion for revolutionising the landscape of housing and new homes property sales and marketing. Currently serving as a Director at Vibe Living since May 2022, I established this venture to offer top-notch consultancy services to smaller housing associations, local authorities and house builders who may lack in-house expertise.

 

In this role, I've had the privilege of collaborating with some of the UK's leading property portals, house builders, local authorities and housing associations, steering diverse projects. These initiatives span from consumer and business-to-business commercial sales strategy and marketing to customer retention, client care, and honing sales skills. Notable projects include redefining the sales and marketing strategy for Sixty Bricks, contributing to What House? national home show campaign and crafting a sales strategy for Sharetobuy.com.

 

Sales & Marketing Director Experience at Catalyst Housing Group

 

Before venturing into consultancy, I served as the Sales & Marketing Director at Catalyst Housing Group from 2018 to 2022. Catalyst, a leading G15 housing association covering London and the South East, embarked on an ambitious development and sales program. My role involved managing the private sale and affordable housing sales funtion with multi-million pound revenue and marketing budgets, spanning across two operational regions.

 

One of my key achievements was spearheading the procurement and implementation of Microsoft Dynamics 365 CRM, a project valued at nearly £1m. I also played a pivotal role in enhancing the digital customer journey, implementing a new sales website, and customer portal. During my tenure, I successfully redefined the marketing strategy, restructured the team, and established clear priorities, resulting in an 81% increase in sales during the first year.

 

I take pride in achieving multiple industry awards, including "Housing Association of the Year - WhatHouse 2020" and "Best Marketing Initiative - Housebuilder Awards 2021," among others. My commitment to excellence was further demonstrated through achieving 3-star status in the "Best Companies" survey for my department in 2021.

 

I'm passionate about supporting the acquisition of new schemes, be it private sale, mixed tenure, or joint ventures. My commitment to championing excellent customer service is evident in the coaching I provide to my team, resulting in a 31% increase in customer satisfaction rates, improved to an impressive 93% recommendation rate.

 

Join me on this journey as we continue to shape the future of housing and property development. Together, let's build a legacy of excellence and innovation.